Profile
2 stories filed under Profile.
Profile
The Business of Patience
From a nursery in Calabria, Roberto Liccardo has built WeBonsai into a company that sells a living product across Europe — and treats teaching the buyer how to keep it alive as part of the thing being sold.
Profile
The Slow Build
For more than sixty years, Vitsœ has sold essentially one idea: furniture you buy once, add to slowly, and take with you when you move. Its managing director has spent three decades refusing the faster ways to grow — and treats that refusal as the product.