Every business starts as a person
Stories from the people building what’s next — told in their own words.
Founder interviews, company profiles and trend reports that document how new ventures are really created, developed and grown.
Read this week’s story“The Slow Build” — 9 min
News in brief
Trend watch
what founders are reading this month
Workplaces
The office is back — but only if the founder pays for lunch
Tools
Back to paper: why analog planning is beating dashboards
Hardware
Prototype cities: where physical products get built in 2026
Strategy
Niche is the new scale: the rise of the $10M “small giant”
Funding
Customer-funded: the quiet alternative to the seed round
Craft
Heritage brands, new hands: apprenticeships as succession plans
On the record this week
“Double your price, then explain it. Courage is a pricing strategy.”
“We said no to venture money twice. Restraint was our strategy.”
“The best decision we made was killing our first product on a Tuesday.”
More stories
A letter from one founder’s desk to yours.
Every Thursday: one story, one decision worth stealing, no noise.